Design Led Innovation
We’re going beyond the usual design boundaries of aesthetics, function and form.
Design-led innovation is a collaborative process that draws on design strategy, human-centred research and social innovation principles.
Our process aligns materials innovation with design methods and deep listening to people’s wants and needs. This helps us move beyond purely engineering-driven product development to create insightful and useful products can be manufactured effectively and create transformative change.
In reimagining the condom, we’re developing new hydrogel-based products that answer the specific challenges of specific targeted communities. In other words, we’re using science, empathy and design to create something people want to use.